Saturday, 16 April 2011


With the film done only one last step remains; Evaluation. This would be a great way to gather constructive criticism and would aid us if we were to make another film. Firstly we would discuss amongst ourselves what had to be done and then we would show the film to our respective audiences.

The Crew

Target audience

A Few Final Questions

1). In what way does my media product use, develop or challenge forms and conventions of real media products?
I certainly wouldn't say our film challenged any forms and conventions. It did however rely on a logistical element which I am certain high end film productions also take into account. We had a shooting schedule, a list of props and locations and a storyboard. All of these came together to make our final piece.

2). How does your media product represent particular social groups?
We didn't actively go out to make some sort of political message. If you wanted to evaluate it though you could say our film was discriminative against the under-class as it portrayed them as over emotional wrecks who murdered people on a whim with little consideration. This all being said we didn't really know any humble actors and actresses so we instead enlisted the help of an Oxford undergraduate and a privately educated art student. Maybe you could twist this round and say everyone is equal or something.  

3). What kind of media distribution might distribute my media product and why?
Well one would hope a cinema, though as someone said it suited a TV drama more; then perhaps a television? One might say that we represented an independent film company as we worked on a low budget and it might be considered an 'amateur film'. 

4). Who would be the audience for my media product?
Our film was aimed at an audience aged 16-19. Of course it is likely that older viewers might be interested.

5). How does my opening scene attract/address my audience?
The opening scene was very important for us as it is designed to captivate an audience and get them 'involved' in the film. We thought if we had a dramatic, somewhat mysterious opener we would encourage verisimilitude as quickly as possible. As said it was designed to be dramatic, confusing, mysterious, energetic and sinister.

6). What have I learnt about technologies from the process of constructing this product?
I have learnt about all the tiny technological details involved in making a film, from making sure angles don't look dodgy by implementing specific angles to the arduous logistical plans so that everything comes together as smoothly and efficiently as possible. My video editing skill has certainly improved.

7) Looking back at my preliminary task, what do I feel I have learnt from the progression from it to the full product?
The Preliminary was very basic and therefore simple, I have learnt that in order to make something a bit more interesting you have to think bigger and be prepared for the unexpected. This certainly applies for the outside scenes, clouds come and go, shadows move, birds start singing. Factors such as those are by-passable when filming inside as we did with our preliminary.

Thursday, 17 March 2011

Final Product

This is the film in it's final form after following all steps.

Film Editing

 Marcus and myself undertaking this laborious stage.

RESEARCH: BBFC Certification

The BBFC (The British Board of Film Classification)
The BBFC is a non-governmental organisation in the UK that gives out certifications for media distributed in the UK. Unlike other international certifications it is a compulsory obligation for distributors to sell a game to a person of the right age. Where certifications issued by companies such as PEGI are simply advisory and are issued to advise consumers, BBFC targets the distributors.

The British board of film classification was formed in 1912 and was known as the British board of film censors this was because the film industry at the time preferred to manage the classification and censorship of their own films rather than have them enforced by governments, the BBFC do have power to fine and in extreme cases close down organisations who breach the regulations set organisation changed its name to the British board of film classification the BBFC were also used to prevent negative propaganda during the second world war, in 1984 the organisation changed it t to its current name the British board of film classification, in 1986 however the BBFC rated its first video game as a 15, video games are however video games are voluntarily submitted for classification, in 1997 the first game to refuse being rated by the BBFC was ‘’Carmagedon’’ however a later version of the game was rated and it received a 18 certificate, and in June 2007 the game Manhunt 2 was refused a rating and so deemed illegal to sell.

The video recording act of 2010
This act brought back into force some parts of the video recording act of 1984, this was because the European commission had not been notified in 1984 of this act which directly affected the classification and distribution of films in the U.K and therefore due to the lack of information provided to the European commission this act was deemed unenforceable and therefore on the 15th December of 2009 this act to revive the provisions of the video recording act of 1984 was presented to the house of commons, subsequently the second and third reading of this act both took place on the 6th January 2010 and so on the 21st January of that year the act received royal assent and is still in force today.

PLANNING: Marketing and Distribution

Here is our final film poster. We used the cigarette pack to represent the gritty and urban feel that the film has. The poster has been kept minimal so that it has a clean feel about it. The whole poster has been styled in way that nods to The Velvet Underground and Niko album cover by Andy Warhol.

RESEARCH & PLANNING: Production Logo

An important part of film production is a name. This allows people to recognise your company from others, and hopefully sets the company apart. The name of our company went through many different phases, from American sounding ones, such as Westroad Productions, ambiguous ones such as Tailor Film, and downright ridiculous ones, such as Imagico Film Productions.

After a few hours of arguing, and a trip to The Ward Arms, we decided to leave the name of the film company for a while, we decided to leave the name of the company to whoever made the logo, and thus, our film company was namedReelhaus Productions.

This name was chosen because it harks back to the German Expressionism movement from Weimar Germany in the 1920's, and because... it sounds good. Bit of German really adds a kick to the name, yes?

All film companies have a distinct logo, which is designed to embody the values that the company holds. That and... 

Well, you need a logo, don't you?

We began the planning of our company logo by first looking at some existing ones.

Looking at these, we deduced that film companies tend to use a form of symbolism with their logos for a number of reasons, be they for nature of film, values of the company, or just because it looks good. From this, four distinct logos were made.

Our first logo was made to be eye catching and practical:

Our second logo was made to hark back to Indie amateur film companies from the 1980's:

Our third logo was made to be eye catching, imposing, and drew influences from propaganda from Fascist Italy.

Our fourth and final logo was created to have a warm, social and modernist style to it.

We then put these logos up on SurveyMonkey, and asked people from sixth-form for their receptions of each, and used this to decide a final logo.

The Filming

Below is a montage film of us filming The Chase.